Ways to transact

Multiple options, one goal – Easy Investments

At ICICI Prudential Mutual Fund, we constantly strive to make your investment journey easy and hassle-free. You can choose from a variety of ways to start your transactions with us, one better than the other.

New investors, Start Here.

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Still visiting a branch to make transactions? Try investing through the comfort of your home, office, restaurant or even a shopping mall. Go where your laptop takes you,
and login to www.icicipruamc.com to make transactions with easy and convenience.

  • With our website,
  • Invest anytime, anywhere even without a login
  • Escape long queues and paperwork
  • Download account and capital gain statements
  • Read our blogs and newsletters
  • Connect with us in just a click



Just when you thought it can't get more convenient than our Website, our app IPRUTOUCH is here to make life even easier for you. With advanced features, higher personalisation and a good consumer experience model, it's time you turn your smartphone into your investment companion with IPRUTOUCH .

  • With IPRUTOUCH ,
  • LEARN about Mutual Funds
  • PLAN your goals
  • TRANSACT in a few clicks
  • TRACK your investments
  • Access the app On-The-Go

Click To Scan & Download App


What if you could redeem money as instantly as you can invest, in Mutual Funds? The iSave-IPruMF application makes investing and redeeming as easy as a ‘tap on your phone.’

  • With iSave - IPruMF,
  • Invest in ICICI Prudential Liquid Fund
    • This product is suitable for Investors whoare seeking*:

      • Short term savings solution
      • A liquid fund that aims to provide reasonable returns commensurate with low risk and providing a high level of liquidity

      Investors understand that their principal will be at low risk

      *Investors should consult their financial distributors if in doubt about whether the product is suitable for them.

  • Withdraw upto 90% of your investment (with a maximum cap of Rs.50000/-) anytime you want
  • Avail cashless medical payment facility during emergencies
  • Get an instant view of last 10 transactions or a detailed account statement 24x7
  • Access the app On-The-Go

Click To Scan & Download App



Now investing with us is just a WhatsApp message away! Send "Hi" to +912233247600 and start your transaction journey with us on whatsapp.

  • With WhatsApp Bot ,
  • Transact through simple chat
  • Get your statements
  • Get your portfolio valuations

To get started, WhatsApp us "Hi" on

Click Here To Scan & Get Started


Our Branches

You can also walk into any of our investor branches near you and initiate a transaction. We will happily help you open a Folio with us basis your Application Form. Alternately, you can also download the Common Application form here, fill in the details and carry a print copy to our branch.

  • At our branches enjoy in person query solving

Call Centre / Relationship Manager

Why visit a branch when your queries can be solved over the phone? Our Relationship Managers are here to help you with all your roadblocks and assist you in making a sound investment. Call us, verify your identity and have your concerns addressed to the best our ability.

  • Through our Call centre/Relationship Managers,
  • Know more about Mutual Funds
  • Resolve transaction troubles
  • Raise a request for statements

Speak with our Customer Care executives on